Case Study 3: Aviation Week Various Campaigns
As a project manager and designer for AWST (Aviation Week), I led multiple campaigns that included creating banners, brochures, print ads for their publication, and annual reports for various branches. I was directly involved in designing some of the materials while managing the overall process, ensuring alignment with brand standards. My responsibilities included overseeing timelines, quality control, and maintaining clear communication to deliver projects on schedule and to the client's satisfaction.
Here are examples of multiple ad campaigns for AWST that significantly boosted their brand presence in the aviation industry. Each project was managed from concept to completion, involving multiple revisions to ensure the highest quality. Collaborating with design teams and print vendors, I delivered polished materials on time, reinforcing AWST’s reputation and effectively engaging their target audience.
I managed the design and production process for AWST's annual reports, collaborating closely with the design team and overseeing each stage from concept to completion. I also coordinated with print vendors to ensure high-quality production and timely delivery.
This is a campaign for in Farnborough, which included developing a print ad and a direct mailer. The project involved multiple revisions to refine the visuals and messaging, ensuring alignment with the event's prominence. I worked closely with the design team, coordinated feedback, and handled logistics to deliver all materials on schedule.
Key Achievements
Enhanced brand visibility through targeted campaigns, resulting in a cohesive and professional presentation across multiple platforms.
Improved the quality and impact of annual reports by delivering high-standard print materials that met deadlines, ensuring timely distribution to stakeholders.
Increased consistency and quality in marketing materials, reinforcing AWST's reputation as a leader in the aviation industry.
Streamlined the design and production process, enabling quicker turnaround times and smoother collaboration between AWST and their vendors.